Southwest Airlines Party in the Park Experience
CLIENT:
Southwest Airlines
EVENT:
Padres Party In The Park
ACTIVATION:
Green Screen Photo Booth
OBJECTIVE:
Enhance attendee engagement and collecting information for raffle entry

Overview
Fun-Filled Photo Booth Activation at Southwest Airlines' Party in the Park
We partnered with Southwest Airlines to create an engaging photo booth experience at their annual Party in the Park event. This activation aimed to provide a fun and memorable experience for attendees while promoting the Southwest Airlines brand.
Party in the Park: A Consistent and Engaging Experience
Southwest Airlines’ Party in the Park is a much-anticipated annual event held in various locations, bringing together thousands of participants to celebrate with live music, food, and interactive activities. Our photo booth activation has been a staple at this event for 14 events, consistently delivering high-quality experiences that resonate with attendees.
Solution
Customized Walking Dead Themed Photo Booth
Our photo booth was designed to capture the festive spirit of Party in the Park. Key features included:
Playful Set Design: Bright, colorful backgrounds and fun props created an energetic atmosphere.
Interactive Elements: Attendees could use airline-themed props like pilot hats and mini suitcases.
Instant Sharing: High-quality prints and social media sharing options allowed participants to share their fun moments instantly.
Result
Successful Brand Engagement
The Party in the Park photo booth has been a great success, engaging attendees and increasing brand exposure. Key outcomes included:
High Engagement: The booth saw continuous use throughout each event.
Social Media Buzz: Branded photos were shared widely, amplifying Southwest Airlines’ online presence.
Positive Feedback: Participants enjoyed the interactive experience, making it a memorable part of the event every year.
The consistency and quality of our photo booth at Southwest Airlines’ Party in the Park event have made it a highlight for attendees, year after year. This long-term partnership showcases our commitment to delivering engaging and high-quality experiences that align with our clients’ branding and goals.