Sports Illustrated Swimsuit Fan Festival Experience
CLIENT:
Sports Illustrated
EVENT:
Swimsuit Fan Festival
ACTIVATION:
Exclusive Photo Booth
OBJECTIVE:
Engage fans and enhance brand interaction
Overview
Immersive Photo Booth Activation at Sports Illustrated Swimsuit Fan Festival
We teamed up with Sports Illustrated to create a photo booth experience for their Swimsuit Fan Festival. This activation provided fans with an exclusive opportunity to capture their moments with the iconic Sports Illustrated branding.
Solution
Customized Walking Dead Themed Photo Booth
Our photo booth was designed to reflect the glamour and excitement of the Swimsuit Fan Festival. Key features included:
Glamorous Set Design: Stylish backdrops and high-quality lighting created a professional photo shoot atmosphere.
Interactive Props: Fans could use props like beach balls and branded towels.
Instant Sharing: High-quality prints and social media sharing options allowed participants to share their exclusive moments instantly.
Result
Successful Brand Engagement
The photo booth at the Swimsuit Fan Festival was a major success, attracting many participants and generating significant buzz. Key outcomes included:
High Participation: The booth was a popular attraction, drawing large crowds.
Social Media Impact: Photos were widely shared on social media, boosting Sports Illustrated’s visibility.
Positive Feedback: Fans appreciated the exclusive experience, making it a highlight of the festival.